HEMA is originally a Dutch chain that is characterized by relatively low pricing of generic housewares, with the original design. The basic idea behind every HEMA product is to make daily life easier and more fun. The products are special and functional, and come at a great price of course! That is the unique and recognizable HEMA signature.
Everyone at HEMA shares a passion that is also expressed perfectly in the essence of the HEMA brand, a triangle that symbolizes the ideal balance between good quality, good design, and great prices.
Dollar Plus, where you get quality merchandise for less! Offers literally thousands of items in over 14 major merchandise categories and is a dedicated one-stop value store for all your household & family shopping! The store offers its customers a broad assortment of general merchandise and seasonal items of international standards from across the globe at great value price points, which makes it a notch higher from its competition. The brand offers products across all household categories like Dining & Kitchen, Living, Bath, General Home care, and Stationary, Fashion, Health & Beauty, Toys, Baby Care, Party needs, Gardening, Seasonal, Travel, Tools, Pet needs, Electronics, Snacks & Beverages.
BTC Fashion acquired the Matalan franchise in 2009 and have grown the brand with store fascias throughout the GCC and Levant Region.
Matalan is one of UK’s leading department store committed to providing value for money that makes fashion sense. Matalan’s product range offers up to date fashion with a comprehensive selection of quality homewares, ladies’, men’s and children’s clothing and footwear – all under one roof.
Matalan opened its first store in the Middle East in June 2009. The brands target market is family and stores can be found in some of the premium Malls within the Middle East.
With 22 stores across the Middle East, expect more of Matalan as they provide high street fashion at prices everyone can afford!